The important thing to remember is that you are getting your business out there for others to notice and the more ways you do that the better. The sky is the limit, be creative, be budget wise, and have fun with this marketing project. The new customers you will gain will make all of the effort and expense worthwhile.   color copies as Marketing Tools Why would you want to print color copies? Mainly as a marketing tool for your company, charity, church, or organization. Even churches advertise.